Virtual Private Network VPN is an Indispensable Tool for Internet Marketers

What is a VPN

VPN (Virtual Private Network)  – Simply put, it is to establish a secure and encrypted network connection between your computer or mobile phone and the computer server (server) in the local country. Browse the country’s website. Get the same web browsing information as the local residents.

The relationship between VPN and advertising marketing

Advertising marketing people often use the advertising copy displayed on Google, FB Facebook or high-traffic portal sites (such as Dongsen ETtoday News Cloud). Look for the inspiration of the entry point (angle) on advertising marketing. However, these networks The advertisements displayed on the media platforms are often regional. That is to say, the advertisements in Hong Kong will not be displayed on the media in Taiwan. When doing a Google search for the same keyword in different places, the results are often as follows Different.

If you are a cross-border e-commerce business and want to study marketing advertisements in the United States, then using Internet search in Taiwan may be more effective. The US connection established by Virtual Private Network will solve this problem smoothly.

When to use a VPN:
There are quite a few opportunities to use VPNs in daily life. The common situations are:

• Doing advertising marketing, researching overseas advertising copy
• Confirmation of the landing page of the product proposal for multinational alliance marketing. For example, the promotion case in Japan is viewed with Japanese IP.
• For some foreign websites you want to advertise, observe the operation of the website from the perspective of local visitors
• When doing Google keyword marketing, you can get more accurate search results
• Test and develop computer programs or mobile apps that require country-specific differences
• Go directly to the official website of the local country to avoid being directed to the so-called overseas version of the page
• Foreign online games cannot be accessed, you must use the IP of the local country to log in and use
• Use free WiFi provided in public places and use VPN to protect the secure transmission of data
• Shopping sites with pricing policies that vary by country
• Traveling abroad, a website is blocked by the local country
• The benefits of using a Virtual Private Network
• The network connection is securely encrypted, making it difficult for hackers to penetrate
• Increase security when connecting to public Wi-Fi hotspots. Prevent others from prying into personal sensitive information
• Easy installation, no need for other hardware equipment to achieve the function of secure transmission
• Access to geo-restricted websites, online games and some streaming channels (eg Netflix, BBC)

Disadvantages of using a Virtual Private Network

• Free VPNs may be weak in terms of security and personal privacy protection
• Poor connection speed
• Good VPN software needs to be paid for

VPN Recommendation: How to Choose a Good VPN Software
At present, there are quite a lot of VPN software on the market. It is very troublesome to choose. Generally, we can simply distinguish between free and paid.

Since the operation of a Virtual Private Network host itself requires costs, free VPNs have many concerns about security and quality. For example, they will keep users’ login and browsing records for advertising profits, slow connection speed and easy disconnection, etc.

Generally, to choose a good VPN software, you can consider the following points:

• Does the VPN host keep private browsing records? Some VPN software service providers will emphasize that they do not do any monitoring at all. The maximum protection of personal privacy.
• Operating systems (Windows, Linux, Android, iOS) and devices (PC, mobile, tablet) supported by the software
• What kinds of secure communication protocols can be supported – important protocols such as OpenVPN, IPSec, L2TP, etc.
• How many countries are covered
• Number of Virtual Private Network hosts
• The connection is not easy, the speed is not fast, will it be easy to disconnect
• Are there bandwidth and usage restrictions?
• Whether to allow multiple devices to go online at the same time

1. Softether VPN – It is a free Virtual Private Network connection tool developed by graduate students of the National University of Tsukuba. This client VPN connection software is generally used in conjunction with the Relay Server provided by VPN Gate .

The operation interface of Softether Virtual Private Network software is very friendly, and it provides Chinese instructions. Currently, it supports both Windows and Linux operating systems.

Since most VPN hosts connected through Softether and Virtual Private Network Gate relay servers are provided by volunteers all over the world for free. Therefore, the level of service will vary. You may have to test which host is connected slowly. The line is relatively smooth. Find a host that is fast and not easy to disconnect from the Internet.

2. Hola VPN – is a personal peer-to-peer free browser Virtual Private Network plug-in for mutual benefit sharing. Its main operation mode is that users share some of their own network resources. Provide Virtual Private Network channels for those in need.

Hola VPN currently has more than 235 million users worldwide. It is free to install on a PC or Mac. If you want to use it on a mobile phone, you have to pay extra.

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Paid VPN software:
NordVPN – This is the VPN software that Afu is currently using. It feels pretty good.

Its main features:

• User-friendly interface.
• There are more than 4000 VPN hosts in 62 different countries around the world.
• No usage records, no monitoring on the host side
• No usage and bandwidth limitations
• Allows six devices to go online at the same time
• Enhanced Privacy Protection – Automatic Kill Switch , Double VPN

Conclusion:

The use of VPN allows Internet marketing workers to obtain more real business information. It also allows individuals to increase the convenience of surfing the Internet and get more Internet resources smoothly. If you want to use the Internet to make money , then VPN will would be a great aid.